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Home ZIP 50138

Pet Businesses Market: ZIP 50138

Opportunity Score
51 / 100 Fair
Based on walkability, population density, income levels, and local business competition.

Market Summary

ZIP 50138 is an rural area with low foot traffic. with a population of 11,374 and household incomes above the national median ($76,887). There are 3 pet businesses operations in ZIP 50138.

Area Profile

11,374
Population
$76,887
Median Income
+3% vs. national
Rural
Area Type
8.2/20
Foot Traffic
Car-Dependent
Median Age: 42.8 — older demographic, may prefer sit-down options.
College-Educated: 20.1% — value-focused market, keep prices competitive.

Competition

Pet Businesses and related businesses in ZIP 50138.

3
Pet Businesses
Low competition — room to establish
2.6 per 10K residents
3
Vet Services
2.6 per 10K residents
What this means: Pet Businesses are 50.0% of the relevant market in ZIP 50138 (3 vs. 3 related businesses). Well-established market — differentiation is non-negotiable.

Operating Costs

Local cost levels affect space, labor, and operating expenses.

$940
2BR Fair Market Rent
$815
Median Gross Rent
$170 K
Median Home Value
5
Bank Branches
$350 K deposits

Quick Facts

Area Type
Rural
Foot Traffic
Car-Dependent
Pet Businesses
3
Related Businesses
3
Bank Branches
5

vs. National Average

Median Income
+3% vs. $74,580
Walkability
-2.3 pts vs. national avg

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Data sources

U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits