Pet Businesses Market: ZIP 53154
Opportunity Score
58
/ 100
Fair
Based on walkability, population density, income levels, and local business competition.
Market Summary
ZIP 53154 is an urban area with low foot traffic. with a population of 36,473 and household incomes above the national median ($93,120). There are 4 pet businesses operations in ZIP 53154.
Area Profile
36,473
Population
$93,120
Median Income
+25% vs. national
Urban
Area Type
9.1/20
Foot Traffic
Very Car-Dependent
Median Age: 38.9 —
mixed-age market, broad menu appeal.
College-Educated: 27.5% —
balanced market for quality & value.
Competition
Pet Businesses and related businesses in ZIP 53154.
4
Pet Businesses
Low competition — room to establish
1.1 per 10K residents
4
Vet Services
1.1 per 10K residents
What this means:
Pet Businesses are 50.0% of the relevant market in ZIP 53154 (4 vs. 4 related businesses).
Well-established market — differentiation is non-negotiable.
Operating Costs
Local cost levels affect space, labor, and operating expenses.
$1,610
2BR Fair Market Rent
$1,397
Median Gross Rent
$310 K
Median Home Value
13
Bank Branches
$1.3 M deposits
Quick Facts
- Area Type
- Urban
- Foot Traffic
- Very Car-Dependent
- Pet Businesses
- 4
- Related Businesses
- 4
- Bank Branches
- 13
vs. National Average
Median Income
+25% vs. $74,580
Walkability
-1.4 pts vs. national avg
Nearby Markets
53172
3.5 mi
Pop: 20,547
$70,146
Walk: 13.4
53108
5.3 mi
Pop: 2,973
$79,398
53110
5.6 mi
Pop: 17,964
$66,717
Walk: 13.4
53221
6.0 mi
Pop: 38,428
$61,640
Walk: 13.1
53207
6.7 mi
Pop: 34,536
$79,576
Walk: 13.8
53235
6.9 mi
Pop: 9,318
$58,490
Walk: 13.8
53132
7.8 mi
Pop: 35,272
$110,656
Walk: 7.0
53402
8.0 mi
Pop: 35,272
$74,125
Walk: 9.9
Check Another Market
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About This Data
Data sources
U.S. Census Bureau (ACS, ZBP) · HUD Fair Market Rents · EPA Walkability Index · USDA RUCA · IRS SOI · FDIC Summary of Deposits